In June 2014, AlienVault began experimenting with live chat as part of their overall strategy to increase sales and their customer base. They needed a solution that integrated seamlessly with Salesforce, had an intuitive UI for agents and provided robust analytics and reporting capabilities to prove the ROI of their chat program.
Companies such as Disney, Southwest Airlines, and Google are top brands, and a driving factor behind their success always comes back to how they treat their employees. These brands and many others like them recognize the inherent value of their people. They all focus on providing an excellent employee experience first and foremost. Why? They know that it will flow over to their customer experience (and to their profits).
At SnapEngage, we're constantly finding new ways to improve the user experience and drive customer engagement forward. With that, we're proud to share with you a quick round-up of some of our latest product updates, as well as tips to make the most of each within your organization.
SMS allows businesses to reach a wider range of customers more quickly and efficiently while offering clients the luxury of instant customer support via a preferred communication channel. However, there are some pitfalls to keep in mind when introducing SMS for customer support. Time zone snafus, messaging clients who haven’t opted in, giving long-winded explanations via text and other no-no’s can all lead to frustrating customer experiences - rather than successful resolution of issues and inquiries. We've compiled the top 7 mistakes to avoid when using SMS for customer support
As many of our clients are quickly discovering, the Design Studio (released in January) provides an array of opportunities to unify your entire customer experience and ensure that live chat plays a seamless role within that experience. It's more important than ever for companies to create compelling brand experiences if they want to stay relevant in today's landscape, which is why our team has worked tirelessly to bring you the Design Studio.