With offices in Germany and the United States, SnapEngage serves a broadly international client base. So, how does the recent announcement by Europe’s highest court regarding US-EU Safe Harbor terms affect SnapEngage?
Safe Harbor Terms No Longer Apply
In a seemingly sudden and surprising ruling on Tuesday, the European Union’s highest court denounced the US-EU Safe Harbor agreement that has been in place since 2000. Safe Harbor terms provided by the U.S. Department of Commerce were accepted by the European Commission in 2000 to address the issue of privacy with personal data transfers from the EU.
In Tuesday’s ruling, the European Union Court of Justice found the protection protocols contained in the Safe Harbor terms to be insufficient and illegal. However, uncertainty should not breed panic just yet. The U.S. Department of Commerce and European Commission have been working for some time to amend the old Safe Harbor framework and this decision serves to hasten the release of new legislation resulting from these negotiations.
How Does This Affect SnapEngage Users?
There is still a great deal of ambiguity surrounding how this ruling affects businesses who deal in the collection, use and retention of personal data from European Union member countries. While we wait on further compliance details to be released, SnapEngage already has separate server infrastructure in the U.S. and Europe to accommodate our clients’ needs in adhering to local privacy and data protection mandates. The SnapEngage application also offers varying security and privacy settings that can be customized to each client’s specific requirements.