SnapEngage Live Chat Blog

10 Reasons to Implement a Sales Chat Strategy

by Abby Schmautz | Oct 11, 2018 | Best Practices, Sales Solutions

For most sales directors, sales success hinges in part on your SDR team's ability to respond promptly and professionally to incoming inquiries during the buying process. Live chat can be used throughout the sales cycle to improve lead qualification and increase sales conversions. Most importantly, live chat is the preferred mode of communication for consumers, exceeding voice, email, and social messaging in popularity. We've shared ten ways to use live chat to enhance your sales strategy (and most importantly, your sales results).

Where Does Chat Fit Into Your Sales Funnel?

by Abby Schmautz | Oct 3, 2018 | Sales Solutions

Implementing a chat solution on your business website provides a clear competitive advantage. Chat is great for quickly dealing with customer service issues, increasing customer satisfaction, and reducing cost-per-interaction. However, what about your sales funnel? When used correctly, website chat can maximize inbound leads and increase conversion rates.

Use Labels for Enhanced Chat Segmentation

by Abby Schmautz | Sep 21, 2018 | Announcements, Product Updates

We've introduced Labels for better chat segmentation and classification. The Labels feature allows users to disposition chat conversations and map them easily into an integrated CRM or Help Desk (in addition to chat log CSV exports). This allows for enhanced data tracking, reporting, and better segmentation of SnapEngage conversations.

Training Your Customer Support Team with Remote Learning Strategies

by SnapEngage Staff | Sep 14, 2018 | Best Practices

Adult learners and remote, co-located teams have specific needs when it comes to learning new information. Employee training programs that address the specific needs of adult learners are more likely to be successful - a win for both employees and organizations! Read the full article to learn more.

Omnichannel Expansion with Zalo + SnapEngage Integration

by Abby Schmautz | Sep 3, 2018 | Announcements, Product Updates

We've recently expanded our Channels offering with the SnapEngage + Zalo integration. Zalo is one of the fastest-growing mobile messaging applications in Vietnam and was launched by VNG Corporation. With the SnapEngage + Zalo integration, businesses can streamline agent workflows and more effectively reach today's evolving buyers who prefer to shop via new mobile applications and e-marketplaces in addition to using traditional e-commerce websites.